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ToggleWhy I Chose This Plumbing SEO Project
When I first met the team behind Dr. Fixer Plumbing Solution and Home Services, I was surprised. They had over 15 years of experience in plumbing, including several years working on big projects in Dubai. Their expertise was unquestionable, but their challenge was very real:
Despite having a shop in Jamshedpur and paying rent every month, they weren’t getting enough clients. Word-of-mouth wasn’t enough anymore, and they were struggling to compete with newer players who had a stronger digital presence.
They shared their vision: to become Jamshedpur’s go-to plumbing and home services brand, serving not just individual households but also bigger projects like apartments, societies, and companies.
That’s when I took up their project with a 2X guarantee on quality leads—and even a money-back promise if results didn’t show.
The Challenge – What Wasn’t Working
Here’s what I discovered during the initial audit:
- ❌ Despite years of experience, their Google visibility was very low.
- ❌ They weren’t ranking for high-intent local keywords like “plumber near me” or “plumber in Jamshedpur.”
- ❌ Their Google Business Profile had incomplete information (categories, services, photos).
- ❌ No consistent reviews, posts, or engagement.
- ❌ Competitors with far less expertise were ranking higher and getting clients.
The frustration was clear: lots of skill, zero visibility.
Objectives – What We Wanted to Achieve
We set three primary goals:
- Rank under the top 3 positions for high-value local keywords.
- Generate consistent leads from Jamshedpur—both residential and commercial.
- Outrank competitors and make the brand visible in every major locality (Kadma, Sonari, Sakchi, Bistupur, Adityapur).
Audit & Strategy – What We Found and Planned
During the SEO audit, here’s what I uncovered:
- Missing business categories, weak GBP optimization.
- No keyword targeting strategy.
- Zero content around their services.
- Inconsistent NAP (Name, Address, Phone number) across all top directories.
- No local citations or structured listings.
The Local SEO Strategy We Built:
Keyword Research: Identified high-volume, location-based search terms (e.g., plumber Jamshedpur, best plumber near me).
GMB Optimization: Added categories, services, photos, and detailed keyword rich descriptions.
Local Citations: Fixed NAP across 20+ directories.
Google Posts: Shared weekly updates, service highlights, and customer-focused content.
Review Strategy: Encouraged clients to leave authentic reviews.
Competitor Analysis: Benchmarked against top plumbers in the region and filled content gaps.
Steps Taken – What We Actually Did
Task | Description |
Keyword Research | Focused on local intent keywords with high search volume. |
GBP Optimization | Updated categories, services, photos, and descriptions for trust. |
Product/Service Listings | Structured services like drainage, bathroom piping, and home repairs. |
Local Listings | Fixed business info across directories like Justdial, IndiaMart, Sulekha, etc. |
Google Posts | Shared weekly posts with service highlights, images, and offers. |
Reviews | Built a review strategy with real clients for credibility. |
Tracking | Monitored keyword rankings and GBP Insights monthly. |
The Local SEO Results – Within 6 Months
The strategic local SEO efforts quickly began to yield significant, measurable growth for Dr. Fixer. Within just six months, their online presence was transformed, directly translating into increased client inquiries and visibility.
Profile Interactions (Calls + Directions)
We tracked key interactions directly from their Google Business Profile, including calls and direction requests, which are direct indicators of high-intent leads.
Month | Calls | Directions | Total Interactions |
April 2025 | 29 | 30 | 39 |
May 2025 | 36 | 49 | 88 |
June 2025 | 36 | 37 | 73 |
July 2025 | 30 | 57 | 87 |
August 2025 | 56 | 44 | 100 |
👉 This dramatic increase shows a clear progression: from just 29 calls in April to 56 calls in August, a near doubling of direct inquiries. Combined with the steady rise in directions, this led to consistently over 80 and reaching 100 total interactions in August 2025.
This sustained growth directly translated into a substantial increase in high-quality leads and, most importantly, new customers.
Overall Google Business Performance
👉 They started ranking in the top 3 positions across Kadma, Sonari, Bistupur, and Sakchi.
Real Client Experience – Local SEO That Delivered Results
Working with Shivam Kumar Gupta, our SEO Consultant in Jamshedpur, has been an absolute game-changer for our Plumbing & Home Services business in Jamshedpur.
Our primary goal was to significantly boost our business across the entire Jamshedpur area and connect with more local clients, and Mr. Shivam delivered beyond our expectations. His exceptional expertise in Local SEO optimization has consistently kept us ranked within the top 3 positions on Google for all relevant searches here in Jamshedpur.
This direct result of his dedicated efforts has dramatically increased our local client base and overall business growth. We genuinely appreciate his commitment and highly recommend him to any local business seeking real, impactful SEO results.
Google Business Review by Client:- Mr. Mohammad Nooruddin
Key Takeaways – What Others Can Learn From This
This project was proof that Local SEO can revive even the most struggling offline businesses.
Here’s what we learned:
- ✅ Local SEO = Real Clients. Rankings are good, but visibility that drives calls, directions, and bookings is what truly matters.
- ✅ Consistency builds trust. Clean listings, regular posts, and reviews made all the difference.
- ✅ Small optimizations lead to big results. Adding categories, updating photos, and posting weekly built authority fast.
- ✅ Great service + SEO = unstoppable growth. Dr. Fixer already had the expertise — SEO simply gave it the spotlight it deserved.
📌 If you’re a local business in Jamshedpur struggling with visibility, the right SEO strategy can transform your reach, reputation, and revenue.
👉 Looking for a reliable SEO consultant in Jamshedpur to get you into the top 3? Let’s connect and make your business the next success story.

Shivam is an AI SEO Consultant & Growth Strategist with 7+ years of experience in digital marketing. He specializes in technical SEO, prompt engineering for SEO workflows, and scalable organic growth strategies. Shivam has delivered 200+ in-depth audits and led SEO campaigns for 50+ clients across India and globally. His portfolio includes brands like Tata Motors, Bandhan Life, Frozen Dessert Supply, Indovance, UNIQ Supply, and GAB China. He is certified by Google, HubSpot, IIDE Mumbai, & GrowthAcad Pune.